A new blog by a company named Blue Flavored has a great post about Thought Leadership and how to get started as a thought leader. Their seven points (summarized here) are a nice, concise guide for beginners, as well as a refresher for those who have already identified being a thought leader as a goal. (Yeah, I know, thought leader may have already been condemned to buzzword hell.)
- Start a Blog
- Start Small
- Create a Publishing Calendar
- Know Your Audience
- Turn on Comments
- Write Guidelines
- Stand By Your Principles
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